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General Enquiries

To contact BloesemKids' founder and editor, Irene, for general enquiries or to be a contributor, email bloesem[at]me[dot]com

BloesemKids welcomes submissions from artists, designers and crafters.  If you would like to introduce yourself or your work, please email: bloesemads[at]me[dot]com 

I try to respond to all the emails and requests for submissions but are sometimes unable to. 
Send urls and low resolution images along as that always helps! 

If you would like to send samples of your work for review, this is our mailing address:

One Menerung - unit # F5 
no. 1 Jalan Menerung
59100 Kuala Lumpur
Malaysia                                                                                                                                     Return to Main Page


BloesemKids’ discerning readers are mainly from the USA and Europe, but is continually growing in other parts of the world, notably in Asia Pacific.  Off the beaten track, outside the mainstream,call it what you may, BloesemKids is becoming an increasingly influential blog for parents and their kids. It has also been featured in international interior design magazines such as Elle Decoration, Real Living, Maison & Decoration and Domino, and is also listed on ‘Best Of The Blogs: Editor’s Picks’ and Home Rejuvenations’ ‘10th most Influential Design Bloggers’.

Our sponsors tend to stay with us long term. People do talk and here is what they say:
“I don't usually contact people through their blogs, but I saw yours and loved it so much”, “a constant source of inspiration”, “calm and clean beauty”,  “always find lovely and unique things here”, “wonderful combination of everyday beauty and the unexpected”, “simply loving it”.

BloesemKids offers several options of banner advertising and give-away opportunities.

For more demographic details and rate or to book an ad,
please email me, Irene at bloesemads[at]me[dot]com 

BloesemKids Elsewhere

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BloesemKids Team

Founder and editor Irene Hoofs, a collector of all things beautiful, created Bloesem in December 2006. Leaving her hometown Amsterdam for the first time in 1997, Irene enjoyed roaming the globe for a couple of years making stop overs in London, New York and Toronto. A graphic designer, she sold her work through Barneys NY and Selfridges&co. Today she lives in Kuala Lumpur, Malaysia with her husband Rik and two sons, Lode and Kiet. From her home office overlooking a bamboo garden, she aspires to bring outside-the-mainstream daily finds to her reader, with a slight bias for Dutch design.




Editor Tiffany King was born in Nairobi, Kenya and has spent most of her life moving, though recently she purchased her first home with her husband, and is discovering how lovely permanent housing can be. She started off her career with a background in Documentary Film (where she also met her husband) but ended up opening a children's store a year later. She has since sold her business, and has refocused her attention on web design, writing, PR work, and opening a sweet shoppe someday. Though her hope still lingers to magically turn into Julie Andrews, she is thrilled and honored to be joining the Bloesem team. Tiffany's Tweets and her Journal.



Tiffany is the contact person for all enquiries about Giveaways and Mom Stories. If you have a question or would like to submit your story just send her an email: tiffany.bloesem[at]






BloesemLiving also a blog founded by Irene Hoofs is about design, with a focus on interior design and home accessories. Aspires to inspire readers in building their own Private Museums within their homes.


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